Shakespeare’s Birthplace & New Place
Client: Shakespeare Birthplace Trust
Our design and interpretive masterplanning skills both came into play in transforming the Shakespeare Birthplace Trust’s buildings in Stratford-on-Avon into world-class, 21st century visitor and exhibition facilities. After the success of our introductory exhibition at Shakespeare’s Birthplace, we were asked to create a new, immersive evocation of Shakespeare’s family home at New Place.
Interpretation is placed in both Nash’s House, a 16th century, Grade I listed building, refurbished by Feilden Clegg Bradley, next door to where Shakespeare’s family lived – and on the site of New Place itself, which we transformed into a narrative landscape, outlining the contours, atmosphere and activities of his former home.
Our scheme for the two-storey house incorporated commissioned AV installations, stunning theatrical displays and sculptural set-pieces to create a lively context for the artefacts, which relate the life and times of Shakespeare and his family. For the narrative landscape, we wove a programme of artistic and interactive elements around the garden to enrich and support the prevailing storylines. New Place won a Civic Trust Award in 2018.